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The goal behind the Fostering Ideas e-newsletters is to get your creative juices flowing on opportunities in marketing, advertising, public relations, digital strategy, trade show and event planning and much more.
Last Sunday at a Christmas morning service the pastor related a story that immediately captured my attention. It was about a business owner (first perk up) … his name was George (second perk up) … and he was the last to leave the office (was he talking about me?). He then related an inspirational story that had meaning not only for Christmas but also as we sweep out 2011 and welcome 2012. <READ MORE>
We Tweet and text. We Like and link up. We blog and banter. Human beings are hardwired to be social s, it is no wonder more people are reaching out to others online.
Kick start your community relations efforts with this how-to guide.
Kick start your community relations efforts with this how-to guide.
When you spend 50 weeks working in the business, taking a couple weeks to work on your business is essential.
Record attendance levels at OTC 2011 means the hard work of many exhibitors likely paid off. Looking ahead to your next trade show, prepare for more than just customers and prospects to reap big gains ... be on the lookout for journalists.
So "What is the Energy Future?" Or, maybe more importantly, "Which Energy Future?" Learn more about Futurist Andy Hines' presentation titled "Thinking [Better] About the Future: A Hands-on Approach to Applying Foresight."
Our fixation with the future, whether it be religious, economic (the price of oil and gas and healthcare reform) or even our communities ("the future is where our children live" one person told me), consumes our thoughts. Companies can use foresight process to forecast the future.
CEO George Foster says he's always looked to the future and never been one to dwell on the past. However, he has a healthy respect for history. As the Spanish American philosopher George Santayana said, “Those who cannot remember the past are condemned to repeat it."
Move making the most of your marketing efforts to the top of the to-do list for 2011.
